A woman wearing an oval halo diamond engagement ring hugs her fiancé

Engagement & bridal · St. Cloud since 2000

Engagement Rings & Bridal in St. Cloud, MN

Find the one in our showcases, or design it with us and have it made in our own shop in about 3–4 weeks. Natural or lab-grown, your budget, your story.

  • Non-commission staff
  • Custom made in-house
  • Natural & lab-grown

★★★★★ 4.9 from 458 Google reviews

November ring savings: we’ll pay your sales tax (up to $300), interest-free financing, and up to 60% off select items, through Nov 30.

CPP members (our Corporate Perks Program) get an extra 10% off through November, custom work included.

Custom engagement rings

Design the ring nobody else has

Bring an idea, a screenshot, or a family diamond. Our designers sketch it with you, and our goldsmiths make it right here in St. Cloud.

  1. Sit down with us (about 30 minutes)

    Tell us the story, show us your inspiration and set your budget. Bring any gold or stones you’d like to reuse.

  2. See it before we make it

    We sketch or 3D-design your ring, then carve a wax model you can hold and try on. Change anything you like.

  3. We craft it in-house

    Our goldsmiths cast it, set every stone by hand and polish it. Most rings are ready in about 3–4 weeks.

A small upfront deposit starts your project once you’re ready to go.

Book a Design Consultation See Custom Design
A J.F. Kruse goldsmith at work at the bench in the St. Cloud store

Rings we’ve designed with our customers

Custom oval diamond engagement ring with curved yellow gold wedding bands by J.F. Kruse
Oval diamond with custom-curved yellow gold bands
Custom pear-shaped diamond ring in white gold by J.F. Kruse
Pear diamond on a diamond-lined white gold band
Custom marquise diamond ring with emerald accents on an engraved yellow gold band by J.F. Kruse
Marquise diamond with emeralds on engraved yellow gold
Custom yellow gold crossover ring with round and marquise diamonds by J.F. Kruse
Crossover yellow gold with round and marquise diamonds
A row of loose round brilliant diamonds

Diamond options

We do diamonds differently, and the choice is yours

Four kinds of diamonds, one honest conversation about what fits you and your budget.

  • Natural

    • Created completely by the Earth
    • The most rare and precious
    • No two are identical
  • Lab-grown

    • Like a plant grown in a greenhouse
    • Chemically and visually equal to natural diamonds
    • A beautiful diamond at a lower cost
  • Clarity-enhanced

    • Treated to improve appearance
    • A larger natural diamond
    • Lower cost than natural diamonds
  • Diamond From the Air

    • Takes carbon dioxide out of the atmosphere to create a lab-grown diamond
    • Chemically and visually equal to natural diamonds
    • A stunning diamond at a more affordable price

Your diamond optionsDiamond educationSearch lab-grown diamondsMeet our gemologists

A diamond engagement ring and wedding band resting on a wedding invitation

Not sure where to start?

Where style and sparkle meet quality and service

Walking into J.F. Kruse is welcoming and exciting. Grab a drink, grab a cookie, and share your story. We can’t wait to be your family jeweler!

Helpful to bring:

  • Inspiration photos or screenshots
  • Her ring size, if you know it
  • A budget range
  • Any jewelry or stones you’d like to reuse
Book a Visit Text a Question

Why couples choose J.F. Kruse

A family-owned jeweler on Waite Ave. in St. Cloud since 2000.

  • Non-commission staffNo pressure, just honest help finding the right ring for your budget.
  • Fair pricingNo false mark-ups or mark-downs. Our best price, right from the start.
  • CareFree WarrantyFree lifetime warranty on gold and platinum jewelry with inspections every six months.
  • Made in our own shopOur goldsmiths and diamond setters craft custom rings in-house.
  • Flexible financingWith approved credit through Wells Fargo and Synchrony.
  • Here after the proposalRing sizing, cleaning and inspections, and jewelry repair by our own goldsmiths.
★★★★★

Excellent experience with Amanda finding an engagement ring for my fiance She stayed within my tight budget, and didn't push me to buy anything I couldn't afford. I felt very well taken care of, and my needs completely met. Found a ring i loved, and got it in a timely manner. Looking forward to coming back for free cleanings and resizings. Great service all around!

Seth M.
★★★★★

Zachary and I loved our experience with you! As soon as we walked into the building I knew this would be the best place to get our rings. Everyone we dealt with was amazing and so helpful when it came…

Kendra N.
★★★★★

Everyone is always happy and great to deal with. We bought our rings 15 years ago and have referred many many many people there. The service and reliability is always top notch. We have never been disappointed with them. We…

Jeff S.

★★★★★ 4.9 from 458 Google reviews

Engagement ring FAQ

How long does a custom engagement ring take?

Most custom pieces, including engagement rings, are ready in about 3–4 weeks from first sketch to final polish. Have a date in mind? Tell us up front and we'll plan backward from it.

Is custom more expensive?

In most cases, custom jewelry is similar in price to items you would find in our showcases. The final cost is based on many factors, including complexity, metal type and the quality of the diamonds and gemstones used.

Can you use my old gold and gems?

Yes. You can incorporate diamonds and gemstones with emotional or historical significance into your new ring, and part of the metal can come from jewelry you already own.

Do I need to know what I want before I visit?

No. Some customers come to us with ideas about what they want, but our non-commissioned designers are trained to help you create a beautiful, heirloom-quality piece that reflects your story, personality and style.

What's the difference between natural and lab-grown diamonds?

Natural diamonds are created completely by the Earth; they're the most rare and no two are identical. Lab-grown diamonds are chemically and visually equal to natural diamonds, at a lower cost. We also carry clarity-enhanced diamonds and Diamonds From the Air, so the choice is yours.

Is there a deposit for custom work?

Yes. Once your custom project is started, we ask for a small upfront deposit.

Do you offer financing?

Yes. We offer financing with approved credit through Wells Fargo Bank, N.A. and Synchrony Bank.

What warranty comes with my ring?

Our JF Kruse CareFree Warranty: with proper care and inspections every six months, we provide a free lifetime warranty on our gold and platinum jewelry, including diamond-loss coverage, ring sizing, and prong, bezel and channel repair. Every piece we sell or create also has a one-year warranty.

Do I need an appointment?

It helps, so someone is ready for you. Walk-ins are welcome during store hours: Mon–Fri 10–7, Sat 10–5, closed Sunday.

Let’s find your ring

Book a time with our team to shop rings or start a custom design. Prefer to stop in? Walk-ins are welcome.

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Visit or reach us

110 Waite Ave. S, St. Cloud, MN 56301

Mon–Fri 10–7, Sat 10–5, Sun closed

Call (320) 345-3267Text us 320-208-2813

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